Category: Social Media

4 Tips For Business Success

Establishing a winning position in the marketplace is obviously critical to your company’s success. That ranking, however, must be based on a sustainable competitive advantage. How does your business gain an unbeatable advantage? There are two choices: Keep prices lower than those of the competition. As long as your product or service maintains an acceptable

Social Media Markets

Are You Targeting The Right Customers? A company’s preferred social media platform depends largely on whether it sells to businesses or consumers. When asked to select the single most important social media platform, business-to-business (B2B) companies tended to choose: LinkedIn (41%) Facebook (30%) Twitter (19%) But the results differed significantly for business-to-consumer (B2C) companies: Facebook

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