Category: Digital

Start Up Costs that are Tax Deductible

It costs money to start a business, and generally you cannot deduct those expenses because they are not incurred as part of running a company. Money spent to start a business is not considered as the cost of carrying on business. For example, before your company starts operating, it cannot deduct such costs as: Performing

Social Media Markets

Are You Targeting The Right Customers? A company’s preferred social media platform depends largely on whether it sells to businesses or consumers. When asked to select the single most important social media platform, business-to-business (B2B) companies tended to choose: LinkedIn (41%) Facebook (30%) Twitter (19%) But the results differed significantly for business-to-consumer (B2C) companies: Facebook

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